This post is sponsored by HP, as a part of its Reimagining ROI campaign, but even so, it’s still a pretty cool contest.

As mentioned recently, over the past few months, we’ve been taking part, along with a bunch of other blogs, in a program by HP called Reimagining ROI. Basically, HP has asked a bunch of blog writers to write up stories of “unexpected ROI” on things they’ve purchased. This is a sponsored campaign (basically, HP paying us to write about our stories of “unexpected ROI,” but no discussions of HP products or anything). You can see a few of our posts at the following links:

• My experience with a portable power strip helping me make friends at various airports and conferences.
• Our research director, Mike Ho’s creative uses for dental floss.
• Analyst Joyce Hung’s surprising value in an exercise ball.

Anyway, as part of this program HP is running a contest that will send you and five colleagues or friends for a huge five day trip to Napa with a whole bunch of other stuff thrown in as well. I have to say it’s a really impressive prize. In order to win, you have to submit your own story of “surprising” ROI, and the best stories can win the prizes (there are some other prizes beyond the big trip).

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